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Saturday, March 16, 2019


De SHA’RON

DeDe Sha’Ron  Recording Artist/Singer/Songwriter/Motivational Speaker she is “Throwback Kween” to the new wave of the golden era R&B music. A native of Buffalo, NY, now based out of Charlotte, NC knew at a young age that she wanted to be an artist of impact to the industry.


 DeDe Sha’Ron has experience opening for other artist as well as working on other artist projects. While working behind the scenes with many great producers such as Tim (KFigz) Walls, Kenny (Smoove} Kornegay, and Brian (Kidd Kold) Collins, and Rhemario (Rio) Webber just to name a few, DeDe Sha'Ron is ready to strike out on her own.

 Her style, grabs listeners attentions with her scorching vocals and innovative lyrics that articulating her life experiences into songs bringing a smooth delivery with a twist of that 90’s R&B influenced vibes blended with today’s new music sounds. Her influences stemming from great artist such as Whitney Houston, Janet Jackson, Mary J. Blige, and The Clark Sisters just a few to mention.


 DeDe Sha’Ron brings such a distinct and dynamic sound to today’s music industry that she is sure to be relatable to many music lovers, and be recognized as the “Throwback Kween”



I will start out with saying that many Tour DJ’s in the states and overseas with Red Carpet events. The Idea for this platform is to have the opportunity to be an opening act for the DJ preshow sets. 
After personally attended many headlining DJ concerts, and parties It has been my observation that DJs have a set before they come on to perform, and this set is referred to as a preshow set. This spot is often filled by a less experienced DJ than the headlining DJ.
The preshow DJ music line up is different from the Headlining DJ, and does not include the same songs to be played by the Headlining DJ. The purpose of this set it to change the atmosphere from the club scene to a more engaging of the crowd and prepare them for the headlining DJ’s Performance.
 I have also observed that when the headlining DJ comes on to perform, they always will start out their set dedicating it to the ladies in the house by taking them down memory lane with throwback songs.

 This is where I believe that DeDe Sha’Ron could play a major part in adding a more live concert feel in performing her throwback song lineup live. I have not yet seen another artist touring with DJ’S throwback concert, party events as a preshow opening act.



 I believe this could be a new element added to their line up and would be a game changer for an open plat form for an artist such as the DeDe Sha’Ron Throwbback Kween to have constant movement with, expanding her fan base more performing opportunities, and being even more relevant in today’s industry.

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